Privacy Policy for T & B African Foods Ltd

Effective Date: 1st January 2026

T & B African Foods Ltd (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make a purchase in our store, or otherwise interact with us.

Please read this Privacy Policy carefully.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the “Effective Date” of this Privacy Policy.

1. Information We Collect

We may collect information about you in a variety of ways, including:

A. Personal Data You Provide to Us

We collect information that you voluntarily provide to us when you:

• Register on our website or create an account.

• Place an order online or in our store.

• Sign up for newsletters, marketing emails, or loyalty programs.

• Contact us via email, phone, or social media.

• Participate in surveys, contests, or promotions.

This information may include:

• Identity Data: First name, last name, or similar identifier.

• Contact Data: Billing address, delivery address, email address, and telephone numbers.

• Financial Data: Payment card details. Please note that while you provide this data during online checkout, it is collected and processed directly by our third-party payment processors (see Section 4). We do not store full payment card numbers.

• Transaction Data: Details about payments to and from you and other details of products and services you have purchased from us.

• Profile Data: Your purchases and orders, interests, preferences, feedback, and survey responses.

B. Automatically Collected Data (Website Only)

When you access our website, our servers automatically collect certain information, such as:

• Log Data: Your IP address, browser type, operating system, access times, and pages viewed.

• Device Data: Information about the computer or mobile device you use to access our website, including hardware model, operating system version, and unique device identifiers.

• Cookies and Similar Tracking Technologies: We use cookies and similar tracking technologies to track activity on our website and hold certain information. Please see our separate Cookie Policy below for more information.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including managing payments, shipping, and returns.

• Manage your account and provide customer support.

• Send you administrative information, such as order confirmations, invoices, and updates to policies.

• Send you marketing and promotional communications (where you have consented to receive them).

• Improve our website, products, and services.

• Protect our business, prevent fraud, and comply with legal obligations.

3. Legal Basis for Processing (UK GDPR Focus)

We collect and process personal information about you only where we have a legal basis for doing so under applicable UK laws. We process your information where:

• Performance of a contract: We need your data to provide our products and services to you (e.g., processing and shipping an order).

• Legitimate interests: We have a legitimate interest in operating our business (e.g., preventing fraud, improving our services, direct marketing) and your interests do not override those interests.

• Consent: You have given us clear consent to process your data for a specific purpose (e.g., signing up for our newsletter).

• Legal Obligation: We need to process your data to comply with a legal requirement (e.g., tax regulations).

4. Disclosure of Your Information

We may share information we have collected about you in certain situations:

A. Third-Party Service Providers

We may share your data with third-party vendors who perform services for us or on our behalf, such as:

• Payment Processors: We use third-party payment processors to handle payments securely. Common processors include:

  • PayPal

  • Stripe

  • Square

  • Shopify Payments (if applicable)

  • (Note: These providers have their own privacy policies regarding the financial information you provide directly to them.)

• Delivery/Shipping Companies: To fulfill your orders, we share necessary contact and delivery information with:

  • Royal Mail

  • DPD

  • FedEx

  • Parcelforce

  • EVRI

• IT and Hosting Services:

  • Hostinger: Our website hosting provider.

• Email Services:

  • [Insert your Email Provider, e.g., Google Workspace/Gmail, Microsoft 365]: Used for managing our business communications.

These third parties are only permitted to use your personal information to perform these services for us and are obligated not to disclose or use it for any other purpose.

B. Business Transfers

If we merge with, are acquired by, or sell assets to another company, your information may be transferred as part of that transaction.

C. Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

5. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable.

6. Data Retention

We will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

7. Your Rights

Under UK data protection laws, you have certain rights regarding your personal information, including:

• The right to access and receive a copy of the data we hold.

• The right to request correction of inaccurate data.

• The right to request deletion of your data (under certain conditions).

• The right to object to or restrict processing of your data.

If you wish to exercise any of these rights, please contact us using the details below.

8. Controlling Your Information (Marketing)

If you no longer wish to receive marketing emails from us, you can unsubscribe using the link provided in the emails or by contacting us directly using the details below.

9. Children’s Privacy

Our services are not directed at children under the age of 13. We do not knowingly collect personal information from children under the age of 13.

10. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

T & B African Foods LtdEmail Address: sales@tbafricanfoods.com Postal Address: 11 Mount Ave, Bletchley, Milton Keynes MK1 1LS Phone Number: 07516 100065